Blogger extraordinaire Matt Welch, who created the term “warblog” and has penned his share of articles for alt media, is now officially a member of the mainstream.
He’s announced on his blog that he is now an assistant opinion editor for the Los Angeles Times. That’s a good move for the Times, which will be getting a unique combination of talent and experience with Matt. This LA Voice blog post suggests that this move is part of a bigger effort at the Times to fight “the dead-tree entropy affecting all newspapers….”
Welch was a co-founder (with Ken Layne) of the L.A. Examiner blog, which set the standard for what a cityblog should be. (Anything good about blogHOUSTON, I ripped off from those guys; the bad is all on me). He’s going to be a great addition for the Times. (Update: And they could use some great additions).
Other newspapers suffering from dead tree root rot ought to consider shaking up their news and opinion operations similarly, especially given the talent just floating around our local blogosphere.
3 comments On Matt Welch, MSM
I’m not familiar with Matt Welch’s work, but I certainly hope the LA Times made a better decision that the one to keep Joel Stein and get rid of Robert Scheer.
He’s also a really good baseball analyst. I really enjoyed an article he did a while back ripping LAT sportswriters Bill Plaschkeand T.J. Simers for their Dodgers coverage.
See – http://www.latimes.com/news… He also wrote a pretty essay in The Hardball Times 2006 Annual analyzing the recent success of the Angels.
Ugh, I meant he wrote a "good essay", not a "pretty essay", though I’m sure he could manage the latter.
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